As I’m writing this, the UK has just come out of Lockdown 2.0 (officially, though most of us are still in Tier 3, or Lockdown By Any Other Name.) It’s December, and many of us are starting to look towards the new years and make plans.
Whether your business has thrived or barely scraped by this year, it’s been a rough ride. We’re all going to need to plan, strategise, and draw on all the resources available to us next year. With that in mind, I wanted to delve into an interesting trend I’ve noticed and ask this question: will 2021 be the year of the freelancer?
To say the jobs market has been challenging this year would be an understatement. Millions of people worldwide have lost their jobs through redundancy or business closures. As a result, those with appropriate skills have turned to freelance work out of necessity.
The number of freelancers in the UK has risen steadily year-on-year, and the pandemic has accelerated that growth. Of course, not all those people will stay freelance. Many will return to traditional employment when the jobs market levels out. But I’m also sure that some of them will realise they like freelancing and decide to stick with it long term!
Freelance jobs boards such as Freelancer.com and Upwork are infamous for advertising gigs for very very low pay. But pay for freelancers is actually on the rise overall. According to an Upwork study, 60% of freelancers earn more than they did in traditional employment. Why would people want to go back when they can earn more being their own boss?
According to Websiteplanet, just over 60% of freelancers experienced a drop in demand for their services due to the pandemic. However, due to an increase in remote working, over 50% predicted that they would see an increase in the long run.
Another reason that has been cited for this shift is the removal of geographical boundaries. Now that companies are seeing that people can work effectively from home, they are more likely to hire the best person for the job even if they live in a different city or country.
The advantage to businesses when it comes to hiring freelancers is obvious. They get access to a wide range of highly sought-after specialised skills. Though freelancers often charge more per hour, things often work out cheaper for the company on average because they can just pay for the hours they actually need. They also don’t have to go through the enormous expense of hiring a full-time employee, onboarding them, and providing benefits.
According to Forbes, 47% of hiring managers are now more likely to take on an independent professional than they were before the pandemic!
If 2020 has shown us anything, it’s that the world is hard to predict. I don’t think any of us had “global pandemic” on our bingo cards this time last year! But things are looking up for the UK and the world’s freelancers in several ways.
In other words: it’s been a tough year, but brighter days are coming. Let’s see what happens!
With optimism coming from the vaccine rollout programme, UK SMEs expect to be hiring 1.2m staff over the next year.
Renewed optimism is the driving force behind these hiring plans, with an added desire for SMEs to grow their workforce diversity and prioritise employee wellbeing.
Some say everything needs to be online. And they have led you to believe that everything is now actually online and you won’t succeed unless it is. Yet, as we look across the business landscape at how customers and clients are coming back to businesses, there is still a very healthy demand for face to face contact and relationship building. So the sensible and and logical thing to do is to build a business that can offer both.
Some say everything needs to be online. And they have led you to believe that everything is now actually online and you won’t succeed unless it is. Yet, as we look across the business landscape at how customers and clients are coming back to businesses, there is still a very healthy demand for face to face contact and relationship building. So the sensible and and logical thing to do is to build a business that can offer both.
New data has revealed that almost three-quarters of UK consumers (71%) think brands, retailers and small businesses are NOT doing enough to make their beauty and personal care* purchases more sustainable. They also identified plastic waste as the main culprit – around half (46%) see it as the biggest sustainability challenge facing the industry.
